The Ask
Greenies tasked us with creating a direct-to-consumer (DTC) experience to enhance their online presence and strengthen connections with pet owners. The goal was to design and launch a new website to facilitate direct commerce and improve user experience. Additionally, we were to optimize digital marketing strategies to boost customer acquisition.
The Result
By developing and launching a robust DTC platform on Shopify, we increased website traffic by 40% and online sales by 30%. Our optimized digital marketing strategies led to a 25% improvement in media efficiency and a 20% increase in customer acquisition, firmly establishing Greenies as a leader in the pet wellness market.